The Wejot Panel
Once your survey is ready, this page helps you target the right audience and collect responses steadily.
Note
Once distribution starts, tasks may enter an execution queue and consumption is typically irreversible. Validate your survey with a small pilot first.
When a study needs more than “someone to answer”— when you need the right people, at the right time— the panel becomes truly valuable.
In Wejot, the panel is not a standalone resource pool sold separately. It is a capability embedded in the research workflow, designed to support execution rather than replace research.
The panel is not primarily about “volume”. It is about whether you can reliably reach people who match your study criteria.
In practice, it is used when:
- Your target audience is not reachable via your existing channels
- You need to finish collection within a controllable time window
- You have clear requirements for audience criteria or sample size
The panel helps the study move forward as planned.
Wejot continuously recruits respondents through multiple sources, including:
- Partnerships with mainstream social and content platforms
- Long-term organic traffic from survey completion pages
- Supplementation from third-party panel and traffic providers
Together, these sources form a continuously refreshed pool to cover varied research needs.
During distribution, the system invites eligible respondents via multiple channels, such as:
- In-app messages
- WeChat message pushes
- SMS or email notifications
Respondents enter the survey at appropriate times, while the system manages the process consistently.
The panel’s goal is to provide usable, analyzable samples during study execution.
Key advantages include:
- Stable coverage: common audience dimensions covered for most research scenarios
- Diverse sources: multi-channel supply reduces single-source bias
- Controllable collection: clear progress and flexible supplementation
- Baseline quality controls: detect and filter obvious anomalies or invalid responses
The panel focuses not on “as many as possible”, but on obtaining data worth analyzing within reasonable cost and time.
The panel does not replace your existing channels.
A common pattern is:
- Collect baseline responses via sharing
- Use the panel to supplement specific or hard-to-reach segments
The panel’s role is to extend your ability to execute when needed.
You can think of the Wejot panel as:
A way to supplement execution when your existing channels cannot meet the study target.
It is not the starting point of research. It steps in when needed, helping the study complete smoothly.